We have developed a serious game that a realistic and interactive way using of augmented reality and virtual reality can be used be made to care for the young people and their own employees to get acquainted in a contemporary way with the other companies from the sand and gravel sector, digitization (new techniques) and how versatile, challenging and varied it is to companies and work in this sector.

“The World of Sand and Gravel” is an initiative of Kuypers Kessel, Koninklijke Smals, L’Ortye, Kalle and Bakker, Vlassak, Kragten and Van Nieuwpoort.